WORK EXPERIENCE
JCI Worldwide
Account Executive
Nov 2022 - June 2023
Santa Monica, United States
Associate
June 2022 - Nov 2022
Los Angeles Sports & Entertainment Commission
Super Bowl LVI Social Media Command Center Staff
Jan 2022 - Feb 2023
Los Angeles, United States
Annenberg Radio News
Contributor
Sep 2021 - Dec 2021
Los Angeles, United States
DoubleTree by Hilton Surabaya
Marketing Communication Associate
Apr 2021 - Jun 2021
Surabaya, East Java, Indonesia
Santa Monica Chamber of Commerce
Events and Marketing Associate
Sep 2019 - Dec 2019
Santa Monica, United States
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Co-managed 4 client accounts in the clean energy, broadband, entertainment, and social impact sector and handle administrative tasks – meeting agendas, note-taking, schedule management, asset organization, reports, and deadline reminders
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Supported Agency Principal on narrative development, grassroots organizing, stakeholder mapping, content development, and campaign planning and execution
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Wrote press releases, media advisories, media briefs, presentation decks, and speech talking points
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Trained two associates in government relations, media relations, and client communications
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Conducted outreach via email and phone calls to secure 20+ meetings with city and state-level elected officials or staffers, resulting in increased visibility and engagement opportunities for our client work and projects
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Highlights of Selected Projects
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Accelerating Clean Energy Summit: Southern California
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​Co-led the planning and execution of a successful clean energy summit that was attended by 120+ people from the local, state, and federal government, academia, start-ups, trade associations, utility companies, and more
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Designed all marketing collaterals, including conference flyers, banners, and invitations
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Kwikbit Internet – Local and B2B Press
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​Led media pitching effort to support local service deployments and executive thought leadership, resulting in 2x more digital coverage in multiple local and B2B trade publications than the previous year
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Wyland Gomes – Litigation public relations
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​Developed and managed relationship with a reporter to provide publicity support for an active lawsuit against the California Department of Justice, which resulted in a front-page story in the Los Angeles Times
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Monitored thousands of social posts that mentioned Super Bowl LVI using the social media listening tool Emplifi
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Flagged negative and inappropriate posts to be reviewed by on-site managers
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Responded to fan inquiries and engaged with appropriate fan posts
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Wrote, voiced, and mixed audio stories using Adobe Audition for the University of Southern California's official student-run radio station, Annenberg Radio
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Crafted press releases in Indonesian and English for 5 events and distributed them, resulting in coverage by multiple local news outlets
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Managed end-to-end social media content production for the hotel's cafe and bar, including directing, editing, and copywriting, resulting in an increased Instagram engagement rate from 4% to 12%
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Provided logistics support to the MarComm Manager during press conferences and events
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Tracked press coverage and compiled report decks for stakeholder review
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Created and scheduled social media posts on Hootsuite
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Analyzed real-time data and acquired insights from Hootsuite Analytics
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Produced marketing collaterals for the chamber, including email newsletters (Constant Contact) and flyers (Microsoft Publisher)
HONORS & AWARDS
USC Provost Award
Issued by the University of Southern California
May 2022
KAIST Pioneers 2071 - Gold Medal
Issued by the Korea Advanced Institute of Science and Technology ·
Mar 2021
Academic Achievement Award
Issued by the University of Southern California
Dec 2020
Transfer Merit Scholarship
Issued by the University of Southern California
June 2020
​This honor is awarded to the graduating students who have attained the highest scholarship average of all undergraduate transfer students at the university.
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Collaborated with seven students to develop comprehensive economic, health, renewable energy, foreign, agricultural policies, and solve pressing environmental issues of a mock country
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Proposed a 3-month plan for a national campaign to encourage energy and food conservation behavior
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Defended proposal against a board of professors and other teams
The Academic Achievement Award (AAA) provides a tuition benefit to students who are pursuing multiple undergraduate degree objectives, have at least sophomore standing, and have earned a cumulative USC GPA of at least 3.750. The purpose of the award is to allow highly motivated students with excellent academic records to complete multiple undergraduate degree objectives without adding to their time-to-degree.
The largest and only merit opportunity for transfer students is the Transfer Merit Scholarship, which awards one-quarter tuition to approximately 40 students from the applicant pool.